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Laura is Arevo’s new Sales Manager Forestry

Laura is Arevo's new Sales Manager Forestry

A warm welcome to Laura Kofoed Olsson, Arevo’s new Forestry Sales Manager. Laura will work closely with Arevo’s customers and partners at nurseries and in forestry planting.

Could you tell us a bit about your background in forestry?

I studied forestry at Linnaeus University. Since 2010 I have worked in a variety of areas within forestry, from production forests to biotope reserve management, supporting landowners, municipalities and state-managed biotope reserves in southern Sweden.

What drew you to join the Arevo team?

Forestry and cultivation are great passions of mine. At Arevo, I get to work at the very beginning of forestry, growing plants and roots. I believe that to master something well you need to fully understand it and how it works. Therefore, one of the most important reasons to why I decided to jump onboard with Arevo was the opportunity to learn from the competent colleagues and gain a deeper understanding of the science behind Arevo’s technology. Here I get to be a part of enabling the very best start for the new forest generation, while contributing to new, more sustainable methods in forestry.

Featured Knowledge

Red-coated grain seeds fill the left side of the image. On the right, a bar chart titled "Higher yield at all seven sites" shows the coating effect on grain yield averaged over five fertilizer rates from seven independent trials with 340 plots. The chart lists seven locations with corresponding yield increases: Lombardy, IT (+11.0%*), Emilia-Romagna, IT (+7.8%*), Kuyavia-Pomerania 2, PL (+3.9%), Kuyavia-Pomerania 1, PL (+3.6%*), Hauts-de-France (Pas-de-Calais), FR (+1.8%), Mecklenburg-W. Pomerania, DE (+1.1%*), and Hauts-de-France (Somme), FR (+0.9%). A note indicates statistical significance at sites marked with an asterisk (p < 0.05). Below, text states the grain yield comparison is between Arginex plus full standard nitrogen versus full standard nitrogen alone, based on data from 7 sites and 340 plots. The AREVO logo is at the bottom right.
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